Antics Holdings worked with asset manager Schroders to reimagine the typical Hari Raya green packet given at the end of Eid Al-Fitr in Southeast Asia. Inspired by the Malaysian counting game of Congkak, the team collaborated closely with the Muslim community to transform a cultural symbol into a playful metaphor for smart financial planning while sparking conversations about financial wellness. See how the team at Antics Holdings blended a beloved part of Malay culture with eco-conscious creativity and earned a Gold Davey Award in Design & Print – Business to Business: Direct Mail last year.
Antics Holdings is a small team that made a global impact with their projects. If your small shop has big ideas, submit your best work by May 30th to save with preferred early pricing.